How to Design Stylish Product Packaging Boxes

Want to solve the product packaging design how to do? The first thing to think about is why the product needs to be packaged?

Why do products need packaging design? That's because: to sell

Yes, product packaging design is for sales, for the purpose of converting real estate such as products into money for profit.

As long as it is clear that the product packaging design is for the purpose of sales, then the product packaging design is very good.

Product packaging design is a systematic operation that is scientific, rigorous, and replicated, and needs to be considered in an all-round way. Mastering the process of product design and packaging is conducive to mastering the correct design method, and is also one of the key factors to achieve effective design.

Market research Market research is a process of purposefully collecting product-related data, which includes three stages: data collection, data sorting, and data analysis.

Design Analysis Design analysts make judgments based on market research and design thinking based on data analysis. The work of design analysis includes proposing integrated ideas for graphics, colors, text, and materials, and determining what specific methods need to be adopted to realize the design. , process, etc., and predict the final expression effect of product packaging, as well as the market effect and social benefit after the product is put on the market.

The unfolding design, also known as the preliminary design stage, is a stage in which various creative schemes are quickly conceived and expressed, that is, various possible preliminary design schemes are tentatively drawn up for the design object from multiple angles and levels.

In this stage of design deepening, two problems must be dealt with and solved: on the one hand, on the basis of in-depth discussion on whether the design concept is consistent with the design sketch, the preliminary design is broken from the aspects of creativity, artistry, culture, aesthetics, etc. The sketches are screened, and representative sketches are selected; on the other hand, the selected sketches are further designed and the initial renderings are made.

This stage of design finalization requires that the best plan selected in the early stage should be perfected through appropriate expression techniques. Accurately represented and designed around the subject.

Design and promotion At this stage, the customer will package and print several finalized plans to identify the feasibility of process, technology and other aspects, and also test the shape and color of the device to match the environment and fashion trends, as well as investment Market test.

Design management mainly includes two aspects, one is to track the market, and to understand the changes in consumer attitudes based on market changes. The second is information feedback. It is to objectively reflect the sales situation of the product, and the designer will use this as a basis to revise and improve the problems that arise.